Posted 11/2/2023, 10:15:13 PM
Paramount Plans More Streaming Price Hikes After Recent Increases Saw Little Customer Loss
- Paramount says more streaming price hikes coming after recent increases performed well
- CFO cites "compelling pricing opportunity" as streaming remains a growth focus
- June price hike of $2 for ad-free tier had less impact on churn than expected
- Company forecasts lower streaming losses in 2023 vs 2022
- Streaming price increases industry-wide as platforms prioritize profitability over growth