Posted 11/2/2023, 7:58:55 AM
Apple's iPhone 15 Pro Max Ad Shows Impressive Camera, But Omits Supporting Pro Gear
- iPhone 15 Pro Max camera is impressive, as shown in Apple's latest "Shot on iPhone" ad
- But the ad doesn't show all the other expensive gear needed to achieve the slick studio look
- Apple used professional lighting, gimbals, drones, and rigs along with the iPhone
- This is no surprise, and Apple details the extra gear used on its blog
- While iPhone cameras have come a long way, they still can't fully replace pro gear for high-end shoots
